Understanding Event Return on Investment (ROI) Oct 9, 2019 4:48:11 PM Event Management, Experience, Latest News, Strategy Understanding Event Return on Investment (ROI) When it comes to eventing, calculating event return on investment (ROI) ...
Why Internal Staff Events Matter Oct 9, 2019 4:45:30 PM Event Management, Experience, Strategy, internal event, staff appreciation, corporate strategy Why Internal Staff Events Matter If you’re trying to grow your brand, increase your customer base and establish ...
Rethinking Engagement at Exhibition Stands Aug 19, 2019 12:00:48 PM Experience, Latest News, Strategy Rethinking Engagement at Exhibition Stands The exhibition space can be daunting and exhausting for exhibitors and ...
Can your event planner provide strategic insight? Aug 13, 2019 11:00:38 AM Event Management, Experience, Latest News, Strategy Can your event planner provide strategic insight? What do you expect of a high-quality event planner? What criteria do ...
How and why you need to make wellness part of your events Jun 21, 2019 8:30:24 AM Event Management, Experience, Uncategorised How and why you need to make wellness part of your events In the wake of rising incidents of chronic back pain and ...
Our Top Five KPIs To Measure Your Event’s Success Jun 14, 2019 8:00:45 AM Design, Digital, Event Management, Experience, Latest News, Strategy Our Top Five KPIs To Measure Your Event’s Success Gauging whether your event was a success can’t be deduced from the ...
How Wearable Tech Adds Value To Events Jun 12, 2019 8:15:07 AM Digital, Experience How Wearable Tech Adds Value To Events When it comes to fitness and entertainment, wearable technology has almost ...
Fatal Flaws: Why Experiential Marketing Campaigns Fail Apr 23, 2019 2:48:28 PM Event Management, Experience, Strategy Fatal Flaws: Why Experiential Marketing Campaigns Fail Experiential marketing: at Worx Group, we’ll be the first to ...
Four Essential Tips For A Successful Experiential Campaign Apr 18, 2019 8:17:23 AM Digital, Event Management, Experience, Strategy Four Essential Tips For A Successful Experiential Campaign Pulling off an experiential campaign, exhibition or ...
Experiential Marketing is Surging: Are You Keeping Up? Apr 17, 2019 1:46:25 PM Digital, Event Management, Experience, Strategy In a world overrun by adverts, promotions and deals promoting every product, service and apparent necessity, it’s ...
Pulling the Plug on Traditional Conferencing Apr 17, 2019 10:45:31 AM Design, Digital, Event Management, Experience, Production, Strategy Pulling the Plug on Traditional Conferencing If the thought of rows and rows of attendees clicking away on their ...
Creating Event Content That Matters Mar 14, 2019 8:37:29 AM Design, Digital, Experience, Latest News, Production Before you host an event, you need to be able to answer the following questions clearly and succinctly. Why have you ...
Should You Use Influencer Marketing For Your Next Event? Feb 28, 2019 7:53:37 AM Digital, Experience Should You Use Influencer Marketing For Your Next Event? The exponential rise of social media has resulted in a ...
7 Things To Avoid when Planning A Virtual Event Feb 14, 2019 8:33:30 AM Digital, Event Management, Experience Why Virtual Events Work The digital age has done for the events industry what no other era could ever do – and that is ...
Event Design: What You Need to Know Feb 13, 2019 8:23:59 AM Design, Event Management, Experience, Latest News, Strategy Event Design: What You Need to Know Think about the most impressive event you’ve ever attended. What made it so ...
Video Production: A Game Changer in Events Feb 8, 2019 8:11:55 AM Event Management, Experience, Production Video Production: A Game Changer in Events There’s no doubting it: video isn’t going anywhere. As time becomes an ...
Best Practice for Levelling up Your Events Jan 15, 2019 10:39:12 AM Design, Digital, Event Management, Experience, Latest News, Strategy The Event industry is dynamic and continues to evolve. We’re seeing rapid growth in different trends and we’ve adopted ...
When Event Tech Goes Wrong: Solutions From Behind The Scenes Dec 14, 2018 8:40:32 AM Digital, Event Management, Experience, Production, Uncategorised We love it that technology can turn a simple event into one with global impact and that’s why, when there’s an ...
WOW Your Manager With Your Next Big Idea Dec 14, 2018 8:16:14 AM Experience, Strategy, Uncategorised WOW Your Manager With Your Next Big Idea We’ve often spoken about whether event professionals are born or made, and one ...
Getting Creative with Your Event Nice-To-Haves Dec 14, 2018 7:50:55 AM Design, Digital, Event Management, Experience, Production, Strategy, Uncategorised In a previous blog we discussed five event must-haves that we believe act as the cornerstone of any successful event … ...
Simulcast Conferences – Thoughts From Our MD Dec 13, 2018 11:10:18 AM Digital, Event Management, Experience, Production Simulcast Conferences – Thoughts From Our MD Our Worx Group Managing Director, Jessica MacRoberts, shares her thoughts ...
How AI is Powering the Exhibitions of The Future Nov 29, 2018 9:30:34 AM Digital, Event Management, Experience, Strategy Just look around you and you’ll see that there’s no doubt about it: Artificial Intelligence (AI) is changing the way ...
Strategies To Drive Attendees To Your Exhibition Stand Nov 20, 2018 3:13:37 PM Experience, Strategy Strategies To Drive Attendees To Your Exhibition Stand Events are a great way to get brands in front of their target ...
Best Social Media Practice for Live Events Nov 2, 2018 1:12:39 PM Digital, Event Management, Experience, Production Eventing Marketing and Social Media have become synonymous in the world we live in today. With the rise of the ...
Green Events: Rookie Mistakes to Avoid Oct 25, 2018 1:45:27 PM Event Management, Experience, Latest News, Strategy Green Events: Rookie Mistakes to Avoid We’re seeing more and more event planners trying to adopt the practice of ‘green ...
The Rise of the Unconference Sep 27, 2018 2:17:23 PM Event Management, Experience, Production, Strategy, Networking, Unconference The Rise of the Unconference In a time of growing input from guests, ever-increasing pressure to create incredible ...
5 Tips To Boost Networking At Your Next Event Sep 18, 2018 2:07:05 PM Experience, Strategy, Uncategorised, Networking, Event Marketing 5 Tips To Boost Networking At Your Next Event Event planners are challenged now more than ever to #bringbacknetworking ...
Planning A Fundraiser: What You Need to Know Aug 31, 2018 8:44:09 AM Event Management, Experience, Uncategorised, Fundraiser Since we first started our business, we’ve been lucky enough to be involved with some incredible charitable causes. ...
How To Use Social Media to Promote Your Event Aug 1, 2018 3:26:04 PM Digital, Event Management, Experience, Latest News How To Use Social Media to Promote Your Event Social Media has gone from being a personal networking tool between close ...