What makes a product launch successful? The MyMo story Oct 31, 2019 1:27:25 PM Digital, internal event, Experiencial, Events, product launch The client was Standard Bank. The product, the brand-new MyMo account. And the launch, a seamless coming together of ...
What does 5G mean for the events industry? Oct 22, 2019 11:15:50 AM Digital, Strategy, Experiencial, Events, 5G It’s easily the most talked about and lauded technological development to hit the mass market in years. In fact, there ...
Top 5 Ways To Market Your Event On A Shoestring Jun 19, 2019 8:15:03 AM Digital, Event Management, Uncategorised Top 5 Ways To Market Your Event On A Shoestring When it comes to pulling off a successful event, it goes without saying ...
Our Top Five KPIs To Measure Your Event’s Success Jun 14, 2019 8:00:45 AM Design, Digital, Event Management, Experience, Latest News, Strategy Our Top Five KPIs To Measure Your Event’s Success Gauging whether your event was a success can’t be deduced from the ...
How Wearable Tech Adds Value To Events Jun 12, 2019 8:15:07 AM Digital, Experience How Wearable Tech Adds Value To Events When it comes to fitness and entertainment, wearable technology has almost ...
Cybersecurity Matters: Here’s how to mitigate the risks Apr 20, 2019 3:10:46 PM Digital, Uncategorised Cybersecurity Matters: Here’s how to mitigate the risks Hosting an event gives you access to a considerable amount of ...
Four Essential Tips For A Successful Experiential Campaign Apr 18, 2019 8:17:23 AM Digital, Event Management, Experience, Strategy Four Essential Tips For A Successful Experiential Campaign Pulling off an experiential campaign, exhibition or ...
Experiential Marketing is Surging: Are You Keeping Up? Apr 17, 2019 1:46:25 PM Digital, Event Management, Experience, Strategy In a world overrun by adverts, promotions and deals promoting every product, service and apparent necessity, it’s ...
Pulling the Plug on Traditional Conferencing Apr 17, 2019 10:45:31 AM Design, Digital, Event Management, Experience, Production, Strategy Pulling the Plug on Traditional Conferencing If the thought of rows and rows of attendees clicking away on their ...
Creating Event Content That Matters Mar 14, 2019 8:37:29 AM Design, Digital, Experience, Latest News, Production Before you host an event, you need to be able to answer the following questions clearly and succinctly. Why have you ...
Should You Use Influencer Marketing For Your Next Event? Feb 28, 2019 7:53:37 AM Digital, Experience Should You Use Influencer Marketing For Your Next Event? The exponential rise of social media has resulted in a ...
7 Things To Avoid when Planning A Virtual Event Feb 14, 2019 8:33:30 AM Digital, Event Management, Experience Why Virtual Events Work The digital age has done for the events industry what no other era could ever do – and that is ...
Best Practice for Levelling up Your Events Jan 15, 2019 10:39:12 AM Design, Digital, Event Management, Experience, Latest News, Strategy The Event industry is dynamic and continues to evolve. We’re seeing rapid growth in different trends and we’ve adopted ...
When Event Tech Goes Wrong: Solutions From Behind The Scenes Dec 14, 2018 8:40:32 AM Digital, Event Management, Experience, Production, Uncategorised We love it that technology can turn a simple event into one with global impact and that’s why, when there’s an ...
Getting Creative with Your Event Nice-To-Haves Dec 14, 2018 7:50:55 AM Design, Digital, Event Management, Experience, Production, Strategy, Uncategorised In a previous blog we discussed five event must-haves that we believe act as the cornerstone of any successful event … ...
Simulcast Conferences – Thoughts From Our MD Dec 13, 2018 11:10:18 AM Digital, Event Management, Experience, Production Simulcast Conferences – Thoughts From Our MD Our Worx Group Managing Director, Jessica MacRoberts, shares her thoughts ...
How AI is Powering the Exhibitions of The Future Nov 29, 2018 9:30:34 AM Digital, Event Management, Experience, Strategy Just look around you and you’ll see that there’s no doubt about it: Artificial Intelligence (AI) is changing the way ...
Best Social Media Practice for Live Events Nov 2, 2018 1:12:39 PM Digital, Event Management, Experience, Production Eventing Marketing and Social Media have become synonymous in the world we live in today. With the rise of the ...
Technology and The Events Industry Oct 30, 2018 3:00:58 PM Digital, Event Management, Strategy Technology and The Events Industry Earlier this year we put together an event trends e-book with 6 core trends ...
How To Use Social Media to Promote Your Event Aug 1, 2018 3:26:04 PM Digital, Event Management, Experience, Latest News How To Use Social Media to Promote Your Event Social Media has gone from being a personal networking tool between close ...
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