---
title: Blog
---

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[![](https://blog.wrxgrp.co.za/hubfs/Thought%20Leadership%20Images%20(2).jpg)](https://blog.wrxgrp.co.za/building-strategic-partnerships-through-experiential-events)

### [Building Strategic Partnerships Through Experiential Events](https://blog.wrxgrp.co.za/building-strategic-partnerships-through-experiential-events)

Apr 7, 2025, 1:30:27 PM

In today’s business world, forming strong, lasting partnerships is key to success. While traditional methods like ...

[![Blog Cover\_MyMo story](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_MyMo%20story.png)](https://blog.wrxgrp.co.za/product-launch-the-mymo-story)

### [What makes a product launch successful? The MyMo story](https://blog.wrxgrp.co.za/product-launch-the-mymo-story)

Oct 31, 2019, 1:27:25 PM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [internal event](https://blog.wrxgrp.co.za/tag/internal-event), [Experiencial](https://blog.wrxgrp.co.za/tag/experiencial), [Events](https://blog.wrxgrp.co.za/tag/events), [product launch](https://blog.wrxgrp.co.za/tag/product-launch)

The client was Standard Bank. The product, the brand-new MyMo account. And the launch, a seamless coming together of ...

[![Blog\_Cover\_5G\_in\_the\_events\_industry\[1\]](https://blog.wrxgrp.co.za/hubfs/Blog_Cover_5G_in_the_events_industry%5B1%5D.png)](https://blog.wrxgrp.co.za/what-does-5g-mean-for-the-events-industry)

### [What does 5G mean for the events industry?](https://blog.wrxgrp.co.za/what-does-5g-mean-for-the-events-industry)

Oct 22, 2019, 11:15:50 AM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Strategy](https://blog.wrxgrp.co.za/tag/strategy), [Experiencial](https://blog.wrxgrp.co.za/tag/experiencial), [Events](https://blog.wrxgrp.co.za/tag/events), [5G](https://blog.wrxgrp.co.za/tag/5g)

It’s easily the most talked about and lauded technological development to hit the mass market in years. In fact, there ...

[![Blog-Cover\_Art-25](https://blog.wrxgrp.co.za/hubfs/Blog-Cover_Art-25.jpg)](https://blog.wrxgrp.co.za/speaker-management-101)

### [Speaker Management 101](https://blog.wrxgrp.co.za/speaker-management-101)

Oct 10, 2019, 10:42:43 AM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised)

For as long as there have been events, there have been event managers and there have been event speakers. And while the ...

[![Blog Cover\_\[Art-33\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-33%5D%20copy.png)](https://blog.wrxgrp.co.za/why-internal-staff-events-matter)

### [Why Internal Staff Events Matter](https://blog.wrxgrp.co.za/why-internal-staff-events-matter)

Oct 9, 2019, 4:45:30 PM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Strategy](https://blog.wrxgrp.co.za/tag/strategy), [internal event](https://blog.wrxgrp.co.za/tag/internal-event), [staff appreciation](https://blog.wrxgrp.co.za/tag/staff-appreciation), [corporate strategy](https://blog.wrxgrp.co.za/tag/corporate-strategy)

Why Internal Staff Events Matter If you’re trying to grow your brand, increase your customer base and establish ...

[![Blog Cover\_\[Art-22\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-22%5D%20copy.png)](https://blog.wrxgrp.co.za/rethinking-engagement-at-exhibition-stands)

### [Rethinking Engagement at Exhibition Stands](https://blog.wrxgrp.co.za/rethinking-engagement-at-exhibition-stands)

Aug 19, 2019, 12:00:48 PM

[Experience](https://blog.wrxgrp.co.za/tag/experience), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news), [Strategy](https://blog.wrxgrp.co.za/tag/strategy)

Rethinking Engagement at Exhibition Stands The exhibition space can be daunting and exhausting for exhibitors and ...

[![Blog Cover\_\[Art-20.2\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-20.2%5D%20copy.png)](https://blog.wrxgrp.co.za/the-power-of-agency-partnerships)

### [The Power of Agency Partnerships](https://blog.wrxgrp.co.za/the-power-of-agency-partnerships)

Aug 12, 2019, 4:12:46 PM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Strategy](https://blog.wrxgrp.co.za/tag/strategy)

The Power of Agency Partnerships Pulling off an event that’s groundbreaking, memorable and fosters the ongoing loyalty ...

[![Blog Cover\_\[Art-16.2\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-16.2%5D%20copy.png)](https://blog.wrxgrp.co.za/top-5-ways-to-market-your-event-on-a-shoestring)

### [Top 5 Ways To Market Your Event On A Shoestring](https://blog.wrxgrp.co.za/top-5-ways-to-market-your-event-on-a-shoestring)

Jun 19, 2019, 8:15:03 AM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised)

Top 5 Ways To Market Your Event On A Shoestring When it comes to pulling off a successful event, it goes without saying ...

[![Blog Cover\_\[Art-10.4\]-1](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-10.4%5D-1.png)](https://blog.wrxgrp.co.za/why-experiential-marketing-campaigns-fail)

### [Fatal Flaws: Why Experiential Marketing Campaigns Fail](https://blog.wrxgrp.co.za/why-experiential-marketing-campaigns-fail)

Apr 23, 2019, 2:48:28 PM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Strategy](https://blog.wrxgrp.co.za/tag/strategy)

Fatal Flaws: Why Experiential Marketing Campaigns Fail Experiential marketing: at Worx Group, we’ll be the first to ...

[![Blog Cover\_\[Art-11\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-11%5D%20copy.png)](https://blog.wrxgrp.co.za/pulling-plug-on-traditional-conferencing)

### [Pulling the Plug on Traditional Conferencing](https://blog.wrxgrp.co.za/pulling-plug-on-traditional-conferencing)

Apr 17, 2019, 10:45:31 AM

[Design](https://blog.wrxgrp.co.za/tag/design), [Digital](https://blog.wrxgrp.co.za/tag/digital), [Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Production](https://blog.wrxgrp.co.za/tag/production), [Strategy](https://blog.wrxgrp.co.za/tag/strategy)

Pulling the Plug on Traditional Conferencing If the thought of rows and rows of attendees clicking away on their ...

[![Blog Cover\_\[Art-07\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-07%5D%20copy.png)](https://blog.wrxgrp.co.za/where-spending-event-budget-in-2019)

### [Where You Should Spend Your Event Budget](https://blog.wrxgrp.co.za/where-spending-event-budget-in-2019)

Apr 17, 2019, 10:22:16 AM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised)

Where You Should Spend Your Event Budget Money talk never gets old. Whether you’re planning for a new financial year - ...

[![Blog Cover\_\[Art-05\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-05%5D%20copy.png)](https://blog.wrxgrp.co.za/should-you-use-influencer-marketing-for-your-next-event)

### [Should You Use Influencer Marketing For Your Next Event?](https://blog.wrxgrp.co.za/should-you-use-influencer-marketing-for-your-next-event)

Feb 28, 2019, 7:53:37 AM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Experience](https://blog.wrxgrp.co.za/tag/experience)

Should You Use Influencer Marketing For Your Next Event? The exponential rise of social media has resulted in a ...

[![Blog Cover\_\[Art-03\] copy](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-03%5D%20copy.png)](https://blog.wrxgrp.co.za/video-production-game-changer-in-events)

### [Video Production: A Game Changer in Events](https://blog.wrxgrp.co.za/video-production-game-changer-in-events)

Feb 8, 2019, 8:11:55 AM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Production](https://blog.wrxgrp.co.za/tag/production)

Video Production: A Game Changer in Events There’s no doubting it: video isn’t going anywhere. As time becomes an ...

[![Blog Cover\_\[Art-45\]](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-45%5D.png)](https://blog.wrxgrp.co.za/wow-manager-next-big-idea)

### [WOW Your Manager With Your Next Big Idea](https://blog.wrxgrp.co.za/wow-manager-next-big-idea)

Dec 14, 2018, 8:16:14 AM

[Experience](https://blog.wrxgrp.co.za/tag/experience), [Strategy](https://blog.wrxgrp.co.za/tag/strategy), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised)

WOW Your Manager With Your Next Big Idea We’ve often spoken about whether event professionals are born or made, and one ...

[![Blog Cover\_\[Art-48\]](https://blog.wrxgrp.co.za/hubfs/Blog%20Cover_%5BArt-48%5D.png)](https://blog.wrxgrp.co.za/simulcast-conferences)

### [Simulcast Conferences – Thoughts From Our MD](https://blog.wrxgrp.co.za/simulcast-conferences)

Dec 13, 2018, 11:10:18 AM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Production](https://blog.wrxgrp.co.za/tag/production)

Simulcast Conferences – Thoughts From Our MD Our Worx Group Managing Director, Jessica MacRoberts, shares her thoughts ...

[![Technology and the Events Industry](https://blog.wrxgrp.co.za/hubfs/Technology%20and%20the%20Events%20Industry.png)](https://blog.wrxgrp.co.za/technology-and-the-events-industry)

### [Technology and The Events Industry](https://blog.wrxgrp.co.za/technology-and-the-events-industry)

Oct 30, 2018, 3:00:58 PM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Strategy](https://blog.wrxgrp.co.za/tag/strategy)

Technology and The Events Industry Earlier this year we put together an event trends e-book with 6 core trends ...

[![Blog\_Cover\_Working\_with\_a\_difficult\_venue\_](https://blog.wrxgrp.co.za/hubfs/Blog_Cover_Working_with_a_difficult_venue_.jpg)](https://blog.wrxgrp.co.za/tips-working-difficult-venue)

### [Worx Group’s Top Tips for Working with A Difficult Venue](https://blog.wrxgrp.co.za/tips-working-difficult-venue)

Oct 4, 2018, 9:05:24 AM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Strategy](https://blog.wrxgrp.co.za/tag/strategy), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised), [Venue Management](https://blog.wrxgrp.co.za/tag/venue-management), [Event Venue](https://blog.wrxgrp.co.za/tag/event-venue)

When you’re a bride searching for the perfect venue to host your big day, there’s often a moment of pure joy when, ...

[![Rise Of The Unconference](https://blog.wrxgrp.co.za/hubfs/Rise%20Of%20The%20Unconference.png)](https://blog.wrxgrp.co.za/rise-unconference-event)

### [The Rise of the Unconference](https://blog.wrxgrp.co.za/rise-unconference-event)

Sep 27, 2018, 2:17:23 PM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Production](https://blog.wrxgrp.co.za/tag/production), [Strategy](https://blog.wrxgrp.co.za/tag/strategy), [Networking](https://blog.wrxgrp.co.za/tag/networking), [Unconference](https://blog.wrxgrp.co.za/tag/unconference)

The Rise of the Unconference In a time of growing input from guests, ever-increasing pressure to create incredible ...

[![How To Use Social Media To Promote Your Event](https://blog.wrxgrp.co.za/hubfs/How%20To%20Use%20Social%20Media%20To%20Promote%20Your%20Event.png)](https://blog.wrxgrp.co.za/use-social-media-promote-event)

### [How To Use Social Media to Promote Your Event](https://blog.wrxgrp.co.za/use-social-media-promote-event)

Aug 1, 2018, 3:26:04 PM

[Digital](https://blog.wrxgrp.co.za/tag/digital), [Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Experience](https://blog.wrxgrp.co.za/tag/experience), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news)

How To Use Social Media to Promote Your Event Social Media has gone from being a personal networking tool between close ...

[![Blog-Cover\_Problem\_Solving\_At\_Events](https://blog.wrxgrp.co.za/hubfs/Blog-Cover_Problem_Solving_At_Events.jpg)](https://blog.wrxgrp.co.za/problem-solving-at-events)

### [Problem Solving At Events](https://blog.wrxgrp.co.za/problem-solving-at-events)

Aug 1, 2018, 3:11:06 PM

[Event Management](https://blog.wrxgrp.co.za/tag/event-management), [Uncategorised](https://blog.wrxgrp.co.za/tag/uncategorised), [Problem Solving](https://blog.wrxgrp.co.za/tag/problem-solving)

The events industry is filled with surprises – some good and some bad. In a previous blog we gave you tips on how to ...

### SIGN UP FOR OUR LATEST BLOGS!

<https://blog.wrxgrp.co.za/technology-and-the-events-industry>

### [Technology and The Events Industry](https://blog.wrxgrp.co.za/technology-and-the-events-industry)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/what-does-5g-mean-for-the-events-industry>

### [What does 5G mean for the events industry?](https://blog.wrxgrp.co.za/what-does-5g-mean-for-the-events-industry)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/why-internal-staff-events-matter>

### [Why Internal Staff Events Matter](https://blog.wrxgrp.co.za/why-internal-staff-events-matter)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/the-power-of-agency-partnerships>

### [The Power of Agency Partnerships](https://blog.wrxgrp.co.za/the-power-of-agency-partnerships)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/problem-solving-at-events>

### [Problem Solving At Events](https://blog.wrxgrp.co.za/problem-solving-at-events)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/why-experiential-marketing-campaigns-fail>

### [Fatal Flaws: Why Experiential Marketing Campaigns Fail](https://blog.wrxgrp.co.za/why-experiential-marketing-campaigns-fail)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/use-social-media-promote-event>

### [How To Use Social Media to Promote Your Event](https://blog.wrxgrp.co.za/use-social-media-promote-event)

Jan 1, 1970, 2:00:00 AM

<https://blog.wrxgrp.co.za/where-spending-event-budget-in-2019>

### [Where You Should Spend Your Event Budget](https://blog.wrxgrp.co.za/where-spending-event-budget-in-2019)

Jan 1, 1970, 2:00:00 AM

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[![Can your event planner measure and report on ROI?](https://www.wrxgrp.co.za/wp-content/uploads/Measure-and-Report-ROI-2-e1565678953265.png)](https://blog.wrxgrp.co.za/can-your-event-planner-measure-and-report-on-roi/)

## [Can your event planner measure and report on ROI?](https://blog.wrxgrp.co.za/can-your-event-planner-measure-and-report-on-roi/)

[Event Management](https://blog.wrxgrp.co.za/tag/event-management/), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news/), [Strategy](https://blog.wrxgrp.co.za/tag/strategy/)

[![Rethinking engagement at exhibition stands](https://www.wrxgrp.co.za/wp-content/uploads/Rethinking-Engagement-1-e1565678233948.png)](https://blog.wrxgrp.co.za/rethinking-engagement-at-exhibition-stands/)

## [Rethinking engagement at exhibition stands](https://blog.wrxgrp.co.za/rethinking-engagement-at-exhibition-stands/)

[Experience](https://blog.wrxgrp.co.za/tag/experience/), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news/), [Strategy](https://blog.wrxgrp.co.za/tag/strategy/)

[![Can your event planner provide strategic insight?](https://www.wrxgrp.co.za/wp-content/uploads/Strategic-Insight-1-1-e1565677429589.png)](https://blog.wrxgrp.co.za/can-your-event-planner-provide-strategic-insight/)

## [Can your event planner provide strategic insight?](https://blog.wrxgrp.co.za/can-your-event-planner-provide-strategic-insight/)

[Event Management](https://blog.wrxgrp.co.za/tag/event-management/), [Experience](https://blog.wrxgrp.co.za/tag/experience/), [Latest News](https://blog.wrxgrp.co.za/tag/latest-news/), [Strategy](https://blog.wrxgrp.co.za/tag/strategy/)

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