What makes a product launch successful? The MyMo story Oct 31, 2019 1:27:25 PM Digital, internal event, Experiencial, Events, product launch The client was Standard Bank. The product, the brand-new MyMo account. And the launch, a seamless coming together of ...
What does 5G mean for the events industry? Oct 22, 2019 11:15:50 AM Digital, Strategy, Experiencial, Events, 5G It’s easily the most talked about and lauded technological development to hit the mass market in years. In fact, there ...
Why Internal Staff Events Matter Oct 9, 2019 4:45:30 PM Event Management, Experience, Strategy, internal event, staff appreciation, corporate strategy Why Internal Staff Events Matter If you’re trying to grow your brand, increase your customer base and establish ...
Rethinking Engagement at Exhibition Stands Aug 19, 2019 12:00:48 PM Experience, Latest News, Strategy Rethinking Engagement at Exhibition Stands The exhibition space can be daunting and exhausting for exhibitors and ...
The Power of Agency Partnerships Aug 12, 2019 4:12:46 PM Event Management, Strategy The Power of Agency Partnerships Pulling off an event that’s groundbreaking, memorable and fosters the ongoing loyalty ...
Top 5 Ways To Market Your Event On A Shoestring Jun 19, 2019 8:15:03 AM Digital, Event Management, Uncategorised Top 5 Ways To Market Your Event On A Shoestring When it comes to pulling off a successful event, it goes without saying ...
Fatal Flaws: Why Experiential Marketing Campaigns Fail Apr 23, 2019 2:48:28 PM Event Management, Experience, Strategy Fatal Flaws: Why Experiential Marketing Campaigns Fail Experiential marketing: at Worx Group, we’ll be the first to ...
Pulling the Plug on Traditional Conferencing Apr 17, 2019 10:45:31 AM Design, Digital, Event Management, Experience, Production, Strategy Pulling the Plug on Traditional Conferencing If the thought of rows and rows of attendees clicking away on their ...
Should You Use Influencer Marketing For Your Next Event? Feb 28, 2019 7:53:37 AM Digital, Experience Should You Use Influencer Marketing For Your Next Event? The exponential rise of social media has resulted in a ...
Video Production: A Game Changer in Events Feb 8, 2019 8:11:55 AM Event Management, Experience, Production Video Production: A Game Changer in Events There’s no doubting it: video isn’t going anywhere. As time becomes an ...
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